THE HOME DEPOT ONLINE ADVERTISING

 

What shows my style best at The Home Depot is OLA. These are online ads, with multiple sizes, that typically would include a headline, a call to action, and end on an item with a link. I enjoy writing headlines that set up a story, around single or multiple items, that compels the viewer to click on the items shown.

 
OLAFW212015_RWB_Floorcare_Page_1_Image_0002.jpg

FOURTH OF JULY BANNER AD

This unit was a July 4th campaign. As such, I went with an "independence" theme. Or in this case, dirt independence.

 

OUTDOOR BANNER AD

This unit had a spring-time outdoor theme. Naturally, the idea was to lose the moss, but save at the same time. This line sets up a way to do both.

 

CLEANING BANNER AD

This ad uses animation to reveal the headline one word at a time. In this situation, the animation and headline work together to tell a story about a clean bathroom.