NCH
While working for NCH (Naples Community Hospital), I wrote copy and built ideas for a variety of internal and B2B needs.
Director’s Newsletter
I wrote and provided editing for a senior-level director’s newsletter. This meant bringing together a list of points and initiatives and wrapping it all together in a punchy format that reads personally.
EPIC FLYER
The drive behind this flyer was to get employees to sign up for a new internal HR portal, reminding them of all the benefits while showcasing how easy it was to use. This was part of a larger push to increase employee engagement.
My Chart CAMPAIGN
Ideas like this MyChart campaign were to workshop ways to talk up the connectivity of a new health app. This particular idea was showing a connection being made between two points. The bridge-like illustration represents the user in arm’s reach of their health information. This lets them have more access than ever, allowing them to make better decisions confidently.
INTERNAL SURVEY
This survey was another internal initiative aimed to get employees’ feedback on their own engagement at work. This meant making messaging built to speak with clarity, but also with a lively and more informal tone.